Category Data Management

Developing A Digital Strategy – What Are The Pitfalls?

Where are you with digitization in your organisation? A surprisingly large number underestimate the increasing momentum of digitization, the behavioural changes and technology driving it, and, perhaps most of all, the scale of the disruption bearing down on them. Many companies are still locked into strategy-development processes that churn along on annual cycles. Only 8 percent […]

Digital Data Management – What & Why

The digital economy revolves around the speed and availability of customer data. Data is accessed from all around the globe at all times and data access is no longer a predictable occurrence. Your data must be online at all times, or you will lose customers – Customers want instant access to their data. There are […]

Robotic Process Automation

We are all familiar with the stories: Robot automation will take 800 million jobs by 2030 – 29 November 2017 BBC Automation will affect one in five jobs across the UK, says study – 17 October 2017 The Guardian Are These Scare Stories or Reality? Have you considered what happened to the carriage drivers when […]

How Will You Exceed Your Customers Expectations?

Recently I read an article focusing on “Understanding Your Customers in the Digital Era”. The article highlighted the rise of digital and how the accompanying explosion of customer data has revolutionized marketing. As I am sure you are aware and often receive targeted marketing, using technology and data, marketers today can better understand their customers, […]

You Want To Become a Data-led Organisation…How do you get there?

What is a Data-led Organisation? An organisation that uses data to drive their decision-making process.  Before making a decision, they analyse relevant data and let the conclusions drive the decision. Trust in the data is paramount if your decision-making is being driven by the conclusions of the analysis of your data. How do you get […]